To Theme or Not to Theme
The Age Old Question
If you are new to building a website, “Welcome aboard!” (Support meetings are every other Tuesday at Tina’s.)
As a small business, it can be a bit overwhelming looking at cPanels, hosting accounts, urls, Linux, and more. It is enough to make your head hurt.
Recently, whilst I was researching my competitors, I discovered an article that was rather amusing.
It was in favor of having a custom coded site. The person vehemently discouraged using themes because of the cookie cutter look. Of course, the goal was to scare small business owners into thinking they needed to dole out 5K for a custom site with only five pages! That’s a $1000 per page!
Holy Mackerel! That’s a lot of money for five measly pages.
But wait, there’s more nonsense….
With a customized theme, you are going to need customized support. Which means you will never be free of the monthly maintenance charge. NEVER. All themes have weaknesses and vulnerabilities. If someone says their website coding doesn’t, they are either incredibly stupid or flat out lying.
The Cookie Cutter Myth
Yes, if you make zero changes from the original WordPress free themes, your website will look like anyone else that has that same theme and didn’t make any changes. However, a premium theme with a photo here, a logo there, great graphics, some awesome share-worthy content, changes to the color scheme, change the background, and more – you can have a site that appears custom made.
The Lowdown on Premium Themes
First, let me say, “I love StudioPress.” I’ve been building websites since 2002 and StudioPress.com is my go to favorite.
I use StudioPress because there are plenty of themes to shop from and the themes are maintained with regular updates to the Parent Theme as well as the Child Theme. And, you don’t have to pay a monthly “maintenance fee” for the updates.
It works like this: Buy the StudioPress theme. Get support and updates.
Simple. You gotta love simple.
Click here to take a gander at some of the StudioPress.com themes.
By: Tammy York, owner LandShark Communications LLC, The Zero Bullshit Company. If you need someone to build your site and not bleed you dry, contact Tammy at 513-319-2649.